Tuesday, August 10, 2021

MM’s departure from ‘no frills’ strategy in personal EV dents its market share in upcoming e-mobility space

MM’s departure from ‘no frills’ strategy in personal EV dents its market share in upcoming e-mobility space MM is without a regular electric passenger car as its sole EV, the eVerito, is produced only against confirmed orders, with the last one being produced in December 2020. But the company has lined up a plan to unveil a full-fledged EV portfolio in 3-5 years. The only EV space it has a serious presence in is commercial vehicles, where Mahindra is the leader with its three-wheelers

from Moneycontrol Business News https://www.moneycontrol.com/news/business/mm’s-departure‘no-frills’-strategypersonal-ev-dents-its-market-shareupcoming-e-mobility-space_15414161.html

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